What does it really take to build a volleyball brand online?

In this episode, Coach Donny and Coach Chijo sit down in Las Vegas during tournament weekend to talk about the reality behind content creation, social media growth, editing, filming, staff, pressure, burnout, and the work people never see behind the scenes.

We also talk about the sacrifices that come with constant travel, including missing family and balancing real life while trying to grow a brand and help people through volleyball.

Most importantly, we talk about how volleyball came into both of our lives during difficult times and why we feel called to give back to the volleyball community through coaching and content.

This was one of the most real conversations we’ve had.

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One year ago, Monica and I were basically just “playing coach.”

Now we’re traveling across the country running volleyball clinics, building the Coach Chijo brand, meeting thousands of athletes, and recording our very first podcast episode.

In this episode, we talk about:
• how everything started
• what the early days looked like
• building a brand from scratch
• lessons we’ve learned along the way
• what actually helps athletes become better players
• and some behind-the-scenes stories from the journey so far

Huge shoutout to Baden Sports for supporting the journey.

If you’ve been following from the beginning, thank you.
If you’re new here, welcome.

JUST GO!