In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Timothy Brownstone, CEO of Kymira, about the origins and science behind Kymira’s infrared-infused clothing, sleepwear, and bedding designed to support health, recovery, circulation, and sleep. Tim shares his background in science and sports, the university research that led him to develop the technology, and how he launched Kymira to bring the benefits to athletes, patients, and aging populations while navigating different regulatory claims across global markets. He explains how the products work at a biological level, cites peer-reviewed studies supporting benefits such as improved circulation, reduced soreness, faster wound healing, and better sleep, and discusses how medical practices can resell the products through in-office retail, affiliate links, or drop-shipping models. The conversation also covers Kymira’s marketing strategy, the importance of education and word of mouth, customer feedback and returns, and how the company is helping practitioners create an additional revenue stream while improving patient outcomes.

00:00:00 - Introduction and Guest Welcome

00:01:43 - Tim Brownstone’s Backstory

00:02:33 - Education and Scientific Background

00:03:37 - Founding Kymira and the Third Path

00:06:58 - Kymira’s Medical and Athletic Impact

00:07:30 - Origin of the Kymira Name

00:08:47 - Clinical Benefits and Regulatory Differences

00:11:30 - How Kymira Technology Works

00:14:45 - Getting in Touch with Tim and Kymira

00:15:51 - How Medical Practitioners Can Resell Kymira

00:21:49 - Marketing Strategies for Kymira

00:28:51 - Kymira’s Affiliate Referral Program

00:30:47 - Return Policy and Product Guarantees

00:32:50 - Product Line Overview and Sleep Benefits

00:36:33 - Doubling Up with Sheets and Pajamas

00:38:06 - Future Distribution Ideas and Wrap-Up

00:39:24 - Helping Membership Medical Practices Grow

00:42:38 - Final Thoughts and Closing Remarks

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Adam Southam, founder of Food for Health, who discusses the concept of using food as medicine to improve health outcomes. Adam shares his personal journey of health transformation through dietary changes and how this inspired him to create the GoNo app, which helps users make informed food choices based on their individual health conditions. The conversation also covers the app's functionality, its benefits for medical practitioners, and the potential for improving patient engagement and health outcomes.

00:00 Introduction to Food as Medicine

02:29 Adam's Journey: From Problem Child to Entrepreneur

04:46 The Impact of Food on Health

07:09 The GoNo App: Personalized Nutrition Guidance

09:32 Understanding Efficacy and Clinical Evidence

12:29 Behavioral Insights in Food Choices

16:26 Collaboration with Concierge Doctors

19:46 Monetizing Health: Revenue for Practices

23:14 Patient Data and Privacy

26:27 Conclusion and Future Directions

Starting a concierge or direct primary care practice?Understanding medical malpractice insurance is critical — and many physicians get this wrong.In this episode of the Concierge Medical Marketing Podcast, Steven Schwarz interviews Jennifer Wiggins, CEO of Aegis Malpractice Solutions, to break down everything physicians need to know before choosing a malpractice policy.🚀 What You’ll Learn in This Episode✔ The difference between occurrence vs claims-made insurance✔ What tail insurance is (and why it can cost thousands)✔ How to avoid unexpected malpractice costs when leaving a job✔ Why concierge & DPC doctors often pay LOWER premiums✔ How to choose the right malpractice coverage for your practice✔ Common mistakes physicians make when buying insurance💡 Key Concepts Explained1️⃣ Occurrence vs Claims-Made InsuranceOccurrence Policy → Covers incidents when they happenClaims-Made Policy → Covers when a claim is filedEach has different pricing, risks, and long-term implications.2️⃣ Tail Insurance (Critical!)If you have a claims-made policy, you may need tail coverage when you leave a job or close your practice.💰 Typical cost:• ~1.5x to 2x your annual premiumThis is one of the biggest surprises for physicians.3️⃣ Discounts for Concierge & DPC DoctorsConcierge and DPC physicians often:✔ Spend more time with patients✔ Have better relationships✔ Face fewer lawsuitsBecause of this, many insurers now offer discounted malpractice rates.⏱ Chapters00:00 Introduction00:24 Meet Jennifer Wiggins (Aegis Malpractice Solutions)01:00 How Jennifer Got Started in Medical Malpractice04:05 Why She Started Her Own Brokerage06:05 Occurrence vs Claims-Made Explained09:30 What is Tail Insurance?11:20 Tail Coverage When Retiring13:30 Statute of Limitations & Risks16:15 Cost of Tail Insurance19:10 How the Quote Process Works21:40 Timeline to Get Coverage24:26 Discounts for Concierge Doctors26:18 Why Specialization Matters in Insurance Brokers26:58 How to Contact Jennifer

In this episode, Dr. Roger Moczygemba shares his journey from Navy family medicine to pioneering telemedicine and establishing a successful Direct Primary Care (DPC) practice in San Antonio. Discover insights on building a DPC practice, working with employer groups, marketing strategies, and the future of AI in healthcare.

Chapters

00:00 Introduction to Dr. Roger Moczygemba

01:57 Journey to Direct Primary Care

04:27 The DPC Model and Employer Focus

08:51 Navigating Insurance and DPC

12:26 Marketing Strategies for DPC Practices

16:09 Growth and Future of Direct Med Clinic

17:42 Advice for Aspiring DPC Practitioners

21:28 The Role of AI in Healthcare

26:46 Conclusion and Final Thoughts

Summary

In this episode of the Concierge Medical Marketing Podcast, host Stephen Schwartz interviews Dr. Grant Antoine from Viome, a company focused on precision health through RNA testing. Dr. Antoine discusses his background in integrative medicine and the innovative work Viome is doing to personalize health recommendations based on microbiome activity. The conversation covers the importance of early detection and prevention in health care, the role of RNA in understanding health risks, and how personalized nutrition can optimize health outcomes. Dr. Antoine emphasizes the need for targeted supplementation and the unique insights provided by Viome's Precision Health Pro test.

Chapters

00:00 Introduction to Viome and Dr. Grant Antoine

03:43 Understanding Precision Health Pro

08:45 The Importance of RNA in Health

14:20 Personalized Nutrition and Supplementation

In this episode, Steven Schwartz interviews Alina Trigubenko, CEO of Profi, about how their platform streamlines program delivery, patient engagement, and operational efficiency for concierge and direct primary care practices. They discuss the platform's features, integrations, HIPAA compliance, and future AI enhancements, providing valuable insights for healthcare providers looking to optimize their practice management.

00:00 Introduction to Profi and Its Mission

02:41 Understanding Program Delivery and Patient Engagement

05:16 Streamlining Administrative Tasks for Practitioners

07:57 Enhancing Patient Experience and Engagement

10:34 Integration and Compliance in Healthcare

13:29 Future Developments and AI Integration in Profi

16:12 Conclusion and Resources for Practitioners

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Katie Rhodes, a financial expert specializing in concierge medical and DPC practices. Katie shares her journey into healthcare finance, the importance of having a CFO or fractional CFO, and common financial mistakes made by medical practices. The conversation delves into the critical distinction between cash flow and profit, tools for financial planning, and the value of ongoing financial analysis. Katie emphasizes the need for physicians to understand their numbers and make informed decisions to ensure the success of their practices.Chapters00:00 Introduction to Concierge Medical Practices02:48 Katie's Journey into Healthcare and Finance05:13 Common Financial Mistakes in Concierge Medicine07:42 Understanding Cash Flow vs. Profitability10:48 The Role of a Fractional CFO13:26 Tools for Financial Planning and Growth16:10 Final Thoughts and Resources