UChicago Medicine CMO Andrew Chang at Salesforce Connections!

In this Marketing Over Coffee:
Changing how healthcare is delivered, going all int on Data 360, AI, and more!!

Direct Link to File

Starting out on the medical path toward doctor

The bubble popping Neilson Netratings

Database marketing led to running the frequent flyer program

Over to UPS

His 6th Salesforce implementation

The culmination of one side analytical and the other artistic

6:14 - 8:06 Incubeta: the "old way" of marketing – with creative, media, and data stuck in silos – just doesn't work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year.

Report: Get The Marketer's Confidence Paradox

How to get healtcare marketing caught up with what's happening in other industries

Going all in with Marketing Cloud, Data Cloud, Data 360, Service Cloud, Agent Force, Health Cloud

Quo is the #1-rated business phone system on G2 with over 3,000 reviews, built for how modern teams work. That's why more than 90,000 businesses – from solo operators to growing teams – rely on Quo to stay connected, professional, and consistently reachable.

Try QUO for free PLUS get 20% off your first 6 months when you go to Quo.com/MOC

Dismissing forcing everyone through the digital front door

Starting with the 7 Use Cases that make up the majority of calls

Oscar Nominated Train Dreams

Ask for more at Analytics for Marketers!

Sign up for the text line: 1-617-812-5494

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

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Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee:
CEO and Co-Founder of Trust Insights talks with us about AI Tactics, Site Management, Unlocking CRM Data, and more!!

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Claude Desktop changed everything

Using Cowork to unlock data in other platforms

Automating website updates

9:25 - 10:53 Incubeta: the "old way" of marketing – with creative, media, and data stuck in silos – just doesn't work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year.

Report: Get The Marketer's Confidence Paradox

Generating scopes based on call transcripts

The first to break through and deliver usable slide decks

16:42 - 18:17 Quo is the #1-rated business phone system on G2 with over 3,000 reviews, built for how modern teams work. That's why more than 90,000 businesses – from solo operators to growing teams – rely on Quo to stay connected, professional, and consistently reachable.

Try QUO for free PLUS get 20% off your first 6 months when you go to Quo.com/MOC

Cowork to Spotify, Premiere

Creating style guides

Scheduling trackers

Data Therapy

John is at Salesforce Connections Chicago June 2-4

Dungeon Crawler Carl, Pretty Woman mostly holds up

The Commitments on Peacock

Red Rabbit Ghost and Demon Copperhead

Netflix's The Crash

Ask for more at Analytics for Marketers!

Sign up for the text line: 1-617-812-5494

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

Sign up for the Marketing Over Coffee Newsletter to get early access!

Our theme song is Mellow G by Fonkmasters

In this Marketing Over Coffee:
Learn about Google IO, Hackers, DJI Hardware and more!!

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The joy of hauling window unit air conditioners

Google IO Highlights

Google Search is now AI Search - and it's pulling all your personal data

Glasses - Project Aura with Samsung, Gentile Monster and Warby Parker

Search Agents in Google Search - Watch this for me...

Google Docs Live, Gemini Omni

Google Spark - their version of OpenClaw

Google Flow creating videos from Photos, Gemini Ask Maps

Ask YouTube Agentic Search

8:00 - 9:36 Incubeta: the "old way" of marketing – with creative, media, and data stuck in silos – just doesn't work anymore. Incubeta is a global marketing and AI-outcomes agency and a premier Global Google Partner. They help brands Outperform Marketing, delivering an average of 35% revenue growth in just the first year.

The Marketer's Confidence Paradox

Hacks - Is this the first time in the history of the internet the hackers have the advantage?

GA4 Tracks AI.... sort of with only 3 of the 250 million models

Claude for Small Business

Spotify Pre-Save for the ultimate data violation

What to do about AI generated Music?

OSMO Mobile 8

DJI Mic Mini

Do you hold a Lav at your mouth?

Connections Chicago June 2-4

Ask for more at Analytics for Marketers!

Sign up for the text line: 1-617-812-5494

Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

Sign up for the Marketing Over Coffee Newsletter to get early access!

Our theme song is Mellow G by Fonkmasters