Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-drjay

Episode Summary:

In this episode, Ben Reed sits down with Jay Feldman, founder of Otter PR and the creator of "Lead Gen Jay," to break down the realities of B2B lead generation, cold email, and scaling a high-growth agency. Jay shares his journey from medical school to entrepreneurship, how he built a multi-Inc. 5000 company, and why cold email remains one of the most powerful low-cost acquisition channels. They also dive into copywriting, AI's role in modern outreach, and what it really takes to build and scale a business in today's competitive landscape.

What you'll learn:

• How Jay transitioned from medical school to building a successful PR agency
• Why cold email is still one of the most effective lead generation channels
• The three key components of successful cold email (open, read, reply)
• How to approach copywriting as both an art and a psychological system
• Why giving away free value accelerates brand growth and authority
• How long-form YouTube content builds trust and drives inbound demand
• How AI can be used as a co-pilot for copywriting and lead generation
• Why beginners should avoid ads and focus on direct outreach first
• The difference between demand-side and supply-side constraints in scaling
• Why templates fail and real subject matter expertise wins

Featured Guest:

Jay Feldman, Founder of Otter PR and B2B Lead Generation Expert

Host:

Ben Reed, host of the Next Gen Sales Leaders Podcast

Episode Highlights:

[00:01:00] Jay's journey from doctor to entrepreneur

[00:03:00] Building Otter PR and early lead generation challenges

[00:06:00] Why cold email became the primary acquisition channel

[00:10:00] The power of personal branding and "Lead Gen Jay"

[00:14:00] Long-form YouTube content as a growth strategy

[00:18:00] Cold email fundamentals: open, read, reply

[00:22:00] Copywriting frameworks and psychology

[00:30:00] Using AI to improve outreach and campaigns

[00:40:00] Scaling challenges: hiring, ops, and systems

[00:50:00] Final advice for beginners in lead generation

Connect with Jay:

LinkedIn: https://www.linkedin.com/in/dr-jay-feldman/

YouTube: https://www.youtube.com/@leadgenjay

Follow Ben on Social:

LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/

Join our B2B GTM & RevOps Entrepreneur Community:

[https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600](https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600)

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-drjay

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jay-clay-bhandari

Episode Summary:

In this episode, Ben Reed sits down with Jay Bhandari, GTM Engineer at Clay, to unpack how one of the fastest-growing companies in sales tech helped create an entirely new category: GTM Engineering. Jay shares his journey from private equity and startups into the world of Clay, while Ben and Jay explore the rise of AI-powered revenue systems, the RevOps vs GTM Engineer debate, Clay’s explosive growth strategy, and the future of SaaS in an agentic AI world. They also discuss Claude Code, vibe coding, product complexity, and why having fun may be the most important career lesson of all.

What you'll learn:

• How Jay transitioned from Wall Street and private equity into GTM Engineering
• What a GTM Engineer actually does and why the role is growing rapidly
• The differences and similarities between GTM Engineers and RevOps professionals
• How Clay built a category-defining brand and product-led community
• Why orchestration and enrichment are transforming modern pipeline generation
• The truth about Claude Code, vibe coding, and AI software hype cycles
• Why building scalable software is harder than most people think
• How AI should augment sales teams instead of replacing core systems
• Why creativity is a competitive advantage in go-to-market strategy
• Jay’s personal philosophy on career growth, fulfillment, and having fun

Featured Guest: Jay Bhandari, GTM Engineer at Clay

Host: Ben Reed, host of the Next Gen Sales Leaders Podcast

Episode Highlights:

[00:01:00] Jay’s path from private equity to startups

[00:03:00] Discovering Clay and joining as a GTM Engineer

[00:06:00] How Clay built a category around GTM Engineering

[00:10:00] GTM Engineer vs RevOps explained

[00:18:00] Clay’s branding, creativity, and community strategy

[00:25:00] Advanced Clay workflows and real customer use cases

[00:27:00] Claude Code vs Clay: build vs buy debate

[00:35:00] Why vibe coding has limits at scale

[00:43:00] Where AI fits in modern GTM systems

[00:46:30] Jay’s life advice: fun, fulfillment, and enjoying the journey

Connect with Jay:

LinkedIn: https://www.linkedin.com/in/jay-bhandari-profile/

Follow Ben on Social:

LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/

Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-jay-clay-bhandari

Sponsored By RevyOps (The #1 GTM Data Management Platform):https://tinyurl.com/revyops-alex-shartsis

Episode Summary:

In this episode, Ben Reed sits down with Alex Shartsis, Founder of Skyp.ai, to discuss the battle between SaaS and AI in modern GTM. They break down why mass outbound is declining, where AI SDR tools fall short, and how thoughtful automation is replacing spam. Alex also shares insights on vibe coding, software complexity, and why real expertise still matters in an AI-first world.

What you'll learn:

- How Alex built Skyp.ai from real outbound pain points

- Why mass cold email is declining but still not dead

- How thoughtful AI automation beats spammy AI SDR tactics

- Why most people underestimate how hard real software is to build

- The difference between vibe coding prototypes vs scalable SaaS products

- Why product management and subject matter expertise still matter most

- How AI can help individual sellers without replacing GTM systems

- The hidden complexity behind CRMs, data infrastructure, and RevOps

- Why many founders are chasing hype instead of solving real problems

- What the future of SaaS may look like in an AI agentic world

Featured Guest: Alex Shartsis, Founder of Skyp.ai

Host: Ben Reed, host of the Next Gen Sales Leaders Podcast

Episode Highlights:

[00:01:00] Why SaaS and AI are colliding in GTM

[00:03:00] The decline of mass cold email campaigns

[00:06:00] How Skyp.ai was built from real customer demand

[00:10:00] Why vibe coding creates false confidence

[00:14:00] Product management vs AI-generated software

[00:18:00] Where Lovable and Bolt are actually useful

[00:22:00] Why subject matter expertise still wins

[00:30:00] How AI should support sales reps, not replace them

[00:40:00] The future of SaaS infrastructure and GTM systems

[00:50:00] Final advice for salespeople in the AI era

Connect with Alex:

Website:https://skyp.ai/

LinkedIn: https://www.linkedin.com/in/shartsis/

Follow Ben on Social:

LinkedIn: https://www.linkedin.com/in/benjamin-aaron-reed/

Join our B2B GTM & RevOps Entrepreneur Community: https://www.skool.com/outbound-b2b-sales/about?ref=07a56393b2d2435d9366f2e6151e2600

Sponsored By RevyOps (The #1 GTM Data Management Platform): https://tinyurl.com/revyops-alex-shartsis