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Non Fiction Book Club

Non Fiction Book Club

By: John Bradshaw
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On the Non Fiction Book Club we interview leaders about the books that shaped them. Find your next great read here.John Bradshaw Art Literary History & Criticism
Episodes
  • Bronwyn Williams talks CULTURAL AMNESIA by Clive James

    Bronwyn Williams talks CULTURAL AMNESIA by Clive James
    Jun 11 2026

    Author and futurist Bronwyn Williams takes us through the incredible CULTURAL AMNESIA by Clive James, touching on why purpose has to cost something, and what liberalism needs to do to stay relevant. Also we talk about solutionists and her great book SURVIVE THE AI APOCOLYPSE
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    36 mins
  • Pepe Marais talks HEART OF BUSINESS by Hubert Joly

    Pepe Marais talks HEART OF BUSINESS by Hubert Joly
    May 17 2026

    In this episode of the Non Fiction book club, we discuss Hubert Joly’s excellent story of the turnaround at Best Buy THE HEART OF BUSINESS. We are joined by the excellent Pepe Marias, respected creative and agency leader, and researcher and practitioner of purpose in business.
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    35 mins
  • Rich Mulholland talks SELLING THE INVISIBLE by Harry Beckwith

    Rich Mulholland talks SELLING THE INVISIBLE by Harry Beckwith
    Apr 7 2026

    How do you sell a service?

    This is the deceptively simple question that Harry Beckwith brilliantly solves in his seminal work SELLING THE INVISIBLE.

    Join Rich Mulholland, best selling author, multi company founder, and brilliant speaker as he discusses this thought changing book, and how it has influenced his thinking.

    In this episode of the Non Fiction book club we discuss selling the ambulance, the importance of brand, the death zone of pricing, the nearly impossible task of constantly updating your ideas, and a thousand other thoughts that emanate from the extraordinary mind of Rich Mulholland.

    Enjoy!

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    37 mins
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