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The Fresh Produce Journal Podcast

The Fresh Produce Journal Podcast

By: Fruitnet
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About this listen

News, views and the insider scoop from the journalists behind the top stories affecting the UK fruit and veg sector, hosted by Nina Pullman.

Hosted on Acast. See acast.com/privacy for more information.

Fruitnet Media International
Art Cooking Economics Food & Wine Marketing Marketing & Sales Politics & Government
Episodes
  • The Middle East, resilience and the future of UK fresh produce
    Mar 10 2026

    In this episode, Nina is joined by the chair of the NFU’s Horticulture and Potatoes Board, Martin Emmett, to discuss the government’s Horticulture Sector Plan, fears around standing charges and the new SPS deal with the EU.


    FPJ’s Tom Joyce also swings by the studio to analyse the potential impact of the Middle East conflict on the fresh produce industry and longer-term significance for resilience in the sector in the face of turbulent geopolitics.


    About our sponsor:


    This episode of the Fresh Produce Journal Podcast is brought to you in partnership with the Association of Moroccan Nadorcott Producers (APNM).


    Proud of the exceptional quality of the Nadorcott mandarin grown in Morocco, the grower-members of the Association of Moroccan Nadorcott Producers (APNM) are committed to offering their customers a mandarin with an exceptional taste, and to guaranteeing the consistency of its visual and taste characteristics throughout the season.


    APNM’s mission is to promote the variety internationally. This development involves the implementation of actions and a strategy common to all producers, aimed at establishing and enhancing the reputation of the Nadorcott of Morocco worldwide.


    Articles relevant to this episode:


    • Iran conflict could raise fertiliser prices
    • Middle East conflict threatens European exports


    Don’t forget to hit subscribe so you never miss a show.


    To find out how to sponsor the Fresh Produce Journal Podcast, email us at podcasts@fruitnet.com


    The Fresh Produce Journal Podcast is produced and presented by Nina Pullman for Fruitnet Media International. It is part of the Fruitnet Podcast Network.

    Hosted on Acast. See acast.com/privacy for more information.

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    26 mins
  • Fruit delays, AI fears and why mascots should take to the streets
    Feb 26 2026

    Nina Pullman is joined by Eurofruit deputy editor Carl Collen to digest the gossip and goings on at this year's Fruit Logistica in Berlin.


    After fruit was held up due to winter storms and port operations, which exporters are now considering court action? Why are some tech companies telling us AI is going too fast? And has the fresh produce industry finally clocked that sampling and theatrical marketing might be the best way to engage consumers, at trade events, but also on the streets?


    Fruit Logistica is an intense few days, filled with meetings and post-show networking. But the conversations on the show floor offer a glimpse into major talking points for the industry for this year and beyond. Following interviews with sector leaders throughout the week, Nina and Carl take stock of the major talking points and share their insights to make sense of it all.


    Don’t forget to hit subscribe so you never miss a show.


    To find out how to sponsor the Fresh Produce Journal Podcast, email us at podcasts@fruitnet.com


    The Fresh Produce Journal Podcast is produced and presented by Nina Pullman for Fruitnet Media International. It is part of the Fruitnet Podcast Network.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    24 mins
  • How can fresh produce make the most of a new era in health?
    Feb 2 2026

    As weight loss jabs take off and the government and retailers begin to respond, what is the fresh produce industry doing to make the most of the step change in health?


    Dan Parker, CEO of the Veg Power campaign, joins Nina Pullman to explore how can fruit and veg benefit from a once-in-a-lifetime disruption to junk food sales, thanks to the rise of GLP-1 medication. Plus: how can the industry focus on growth at a time when margins and costs threaten business viability, and why are the stars aligning for fresh produce and health marketing in 2026?


    FPJ editor Fred Searle and Nina Pullman introduce this week’s episode by discussing health marketing efforts past and present, and ask how can the industry connect with the cultural and policy shift in the conversational around health?


    Articles discussed in this episode:

    • Junk food advertising restrictions come into force
    • Focus on fibre brings fruit and veg into spotlight
    • Analysis: A new era for appetite (subscribers only)


    Don’t forget to hit subscribe so you never miss an episode.


    To find out how to sponsor the Fresh Produce Journal Podcast, email us at podcasts@fruitnet.com.


    The Fresh Produce Journal Podcast is produced and presented by Nina Pullman for Fruitnet Media International. It is part of the Fruitnet Podcast Network.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    40 mins
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