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The Roofer Show

The Roofer Show

By: Dave Sullivan
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If you’re a Roofing Contractor looking to grow your business, make more money, and have more free time this is the podcast for you. Your host Dave Sullivan has been a successful roofing contractor for over 30 years and he shares the good, bad, and the ugly of his experience in contracting. Each week Dave interviews the industry’s top experts to pull out their best business tips and strategies that you can use to take your business to the next level. Get the answers to the questions you have to the day to day problems you face in the “real world of construction” from those that have been there and done it. Whether you have a shop of 1 or 100 there’s something here for you.Copyright 2026 Dave Sullivan Economics Leadership Management Management & Leadership
Episodes
  • Bonus Episode: The Real Test of Your Roofing Business
    Jul 3 2026

    Can you leave your roofing business for two weeks and know everything will be okay?

    I'm recording this bonus episode while on vacation in Europe, and it reminded me of one of the biggest lessons I learned building my roofing company.

    The real measure of success isn't revenue.

    It's building a business that gives you choices.

    I share why taking my family to Europe every summer became one of my biggest goals, how that vision shaped the way I built my company, and why I decided to replay my conversation with my longtime business coach, Rick Dutmer.

    If you haven't listened to that episode yet, I hope you will. The lessons on profitability, systems, leadership, and building a business that doesn't depend on you are more relevant today than ever.

    SHOW NOTES

    For years, one of my biggest goals wasn't becoming the biggest roofing contractor.

    It was building a business that would allow me to spend time with my family and travel without worrying about what was happening back at the office.

    In this short bonus episode, recorded from Italy, I talk about why that goal changed the way I ran my business—and why it's exactly what my recent conversation with Rick Dutmer was all about.

    In this episode:

    • Why freedom starts with systems—not luck.
    • The real reason most owners can't take time away.
    • Why profitability creates options.
    • How building the right team changes everything.
    • Why every contractor should ask, "Could I leave for two weeks?"

    If you haven't listened to Episode 485 with Rick Dutmer, go back and give it a listen. I think it's one of the most important conversations I've ever shared.

    🎧 Episode 485: Replay | The Business Plan That Took My Roofing Company from Chaos to Cash-Out

    Resources

    📥 Download my FREE One Page Business Plan:

    https://theroofercoach.com/resources

    📅 Book a free Roofing Business Strategy Call:

    https://theroofercoach.com

    Thanks to Our Sponsors

    SMA Support

    Missed calls, poor follow-up, and stale estimates are costing roofing contractors thousands every month.

    SMA Support provides trained virtual assistants, inside sales support, lead follow-up, CRM management, and administrative support built specifically for roofing companies.

    Learn more:

    https://theroofercoach.com/sma

    ProLine

    ProLine helps roofing contractors streamline operations, automate follow-up, improve communication, and gain visibility into every stage of the customer journey.

    From lead management to production and reporting, ProLine helps contractors create the systems needed to scale.

    Learn more:

    https://theroofercoach.com/proline

    About The Roofer Show

    The Roofer Show Podcast helps roofing contractors grow their businesses, make more money, and have more free time.

    Hosted by Dave Sullivan, The Roofer Coach, the show shares practical advice on roofing sales, marketing, operations, leadership, and financial management.

    Show More Show Less
    5 mins
  • 485: Encore | The Business Plan That Took My Roofing Company from Chaos to Cash-Out (With My Coach Rick Dutmer)
    Jun 30 2026

    Originally released as Episode 444, I’m bringing this conversation back because the lessons are even more relevant today than when we first recorded it.

    Most roofing contractors don’t have a business plan—they have ideas, goals, and good intentions.

    That was me too… until everything changed.

    In this episode, I sit down with my longtime business coach, Rick Dutmer, to share how a simple business plan transformed my roofing company from chaos and constant firefighting into a profitable business I was ultimately able to sell.

    If you’re working too many hours, making every decision yourself, or wondering whether all your hard work will ever pay off someday, this episode will show you what’s possible when you stop reacting and start running your business on purpose.

    SHOW NOTES

    Running a roofing company without a clear business plan almost guarantees stress, burnout, and uncertainty—even when sales are strong.

    In this replay, I sit down with my longtime business coach, Rick Dutmer, to discuss the strategies that helped transform my roofing company into a profitable, systems-driven business that no longer depended on me for every decision.

    We cover why most contractors avoid planning, why chasing revenue can actually make your business weaker, and how focusing on profitability, leadership, and systems creates a company that’s easier to run, more enjoyable to own, and ultimately far more valuable.

    Whether your goal is to make more money, take more time off, or someday sell your business, the principles in this episode are just as relevant today as when we first recorded it.

    In this episode you’ll learn:

    • Why “Volume kills, profit thrills.”
    • Why growth without profit can destroy a business.
    • How a simple business plan creates clarity and confidence.
    • Why profitability matters more than revenue.
    • How to build a management team that doesn’t depend on you.
    • What makes a roofing company valuable to a future buyer.
    • Why planning years ahead gives you more options and more freedom.

    Resources

    📥 Download my FREE One Page Business Plan:

    https://theroofercoach.com/resources

    📅 Book a free Roofing Business Strategy Call:

    https://theroofercoach.com

    Thanks to Our Sponsors

    SMA Support

    Missed calls, poor follow-up, and stale estimates are costing roofing contractors thousands every month.

    SMA Support provides trained virtual assistants, inside sales support, lead follow-up, CRM management, and administrative support built specifically for roofing companies.

    Learn more:

    https://theroofercoach.com/sma

    ProLine

    ProLine helps roofing contractors streamline operations, automate follow-up, improve communication, and gain visibility into every stage of the customer journey.

    From lead management to production and reporting, ProLine helps contractors create the systems needed to scale.

    Learn more:

    https://theroofercoach.com/proline

    About The Roofer Show

    The Roofer Show Podcast helps roofing contractors grow their businesses, make more money, and have more free time.

    Hosted by Dave Sullivan, The Roofer Coach, the show shares practical advice on roofing sales, marketing, operations, leadership, and financial management.

    Show More Show Less
    1 hr and 8 mins
  • 484: Why Good Roofing Contractors Stay Stuck: The 7 Problems I See Over and Over Again
    Jun 19 2026

    Most roofing contractors think they have a lead problem.

    After working with hundreds of roofing companies over the years, I've learned that's usually not the real issue.

    The contractors who stay stuck are often dealing with the same challenges:

    • No clear vision for where they're going
    • Working in the business instead of on the business
    • Bad financial information
    • No scoreboard or KPIs
    • No sales system
    • No clear identity or story
    • Chasing shiny objects instead of focusing on fundamentals

    In this episode, I break down the seven most common problems I see in roofing companies and share practical insights from my own experience building and selling a roofing company, as well as working with contractors across North America.

    If you're working harder than ever but feel like you're not getting ahead, this episode is for you.

    Whether your goal is more profit, more freedom, a better team, or building a business that can run without you, these lessons will help you identify what's really holding you back.

    WHAT YOU'LL LEARN
    • Why more leads usually aren't the answer
    • The Two Week Vacation Test and what it reveals about your business
    • The difference between financials and scorekeeping
    • Why most contractors leave money sitting in their CRM
    • How your story impacts sales and pricing
    • Why shiny object syndrome keeps contractors stuck
    • The Sell Work, Do Work, Keep Score framework

    SPONSORS

    SMA Support

    Missed calls, poor follow-up, and stale estimates are costing roofing contractors thousands every month.

    SMA Support provides trained virtual assistants, inside sales support, lead follow-up, CRM management, and administrative support built specifically for roofing companies.

    Learn more:

    https://theroofercoach.com/sma

    ProLine

    ProLine helps roofing contractors streamline operations, automate follow-up, improve communication, and gain visibility into every stage of the customer journey.

    From lead management to production and reporting, ProLine helps contractors create the systems needed to scale.

    Learn more:

    https://theroofercoach.com/proline

    RESOURCES

    The Roofer Coach

    https://theroofercoach.com

    Free Roofing Business Resources

    https://theroofercoach.com/resources

    Roofing Business Success Audit

    https://theroofercoach.com/resources

    Facebook:

    https://facebook.com/theroofercoach

    YouTube:

    https://youtube.com/@TheRooferCoach

    About The Roofer Show

    The Roofer Show Podcast helps roofing contractors grow their businesses, make more money, and have more free time.

    Hosted by Dave Sullivan, The Roofer Coach, the show shares practical advice on roofing sales, marketing, operations, leadership, and financial management.

    Show More Show Less
    21 mins
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