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Your Podcast Consultant: Podcast Tips To Avoid Podcasting Mistakes

Your Podcast Consultant: Podcast Tips To Avoid Podcasting Mistakes

By: Dave Jackson
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Small Podcast lessons (less than 9 minutes) with big value to help you plan, launch, and grow your podcast from Hall of Fame Podcaster Dave Jackson This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy2025 Dave Jackson Economics Marketing Marketing & Sales
Episodes
  • The Great Outdoors: Where Your Podcast Dreams Go to Die
    Apr 10 2026
    Should Your record Your Podcast Outside?

    Ever tried recording a podcast outside? Yeah, it's like trying to juggle flaming torches while riding a unicycle on a tightrope. You think, "Hey, this'll be fun!" Then the wind starts howling, dogs are barking, and your neighbor decides it's the perfect time to mow his lawn. Welcome to the chaotic, unpredictable world of outdoor podcasting!

    Survivor: Podcast Edition

    So, I’m sharing my past outdoor recording adventures, where I quickly realized that my audio setup was about as reliable as a chocolate teapot. I went from dreaming of crisp, clear conversations to battling wind noise and random passersby. Who knew that just being outside could turn into a full-blown episode of 'Survivor: Podcaster Edition'? I mean, at this point, I might as well just start a podcast about how to survive recording in the wild—complete with tips on how to dodge pesky lawn mowers and barking dogs. But it’s not all doom and gloom!

    Control What You Can

    I chat about how to make your outdoor recording experience a bit more bearable. Spoiler alert: It's all about controlling what you can. Invest in some good windscreens, keep your mic close, and sometimes you just have to roll with the punches (or the background noise). And let’s be real, if you’re going for that authentic vibe, a little chaos can actually add character. I mean, who doesn’t want to hear the sound of nature while listening to a podcast? Just be prepared to accept the reality that it’s not going to be studio-perfect.

    So grab your gear, your patience, and maybe a helmet, because outdoor podcasting is a wild ride!

    Takeaways:
    • Recording outside is a wild ride with unpredictable audio issues, just embrace the chaos.
    • Wind noise and random background sounds are the new normal when podcasting outdoors, get used to it.
    • If you want to record outside, patience is key; Mother Nature doesn't always cooperate.
    • Sometimes, leaving in background noise is better than trying to edit it out; just roll with it!
    • You might want a good windscreen for your mic if you're going to brave the outdoors.
    • Consider recording in a car for better sound; just don't freeze or risk carbon monoxide poisoning!

    Links referenced in this episode:

    • schoolofpodcasting.com



    This podcast uses the following third-party services for analysis:

    OP3 - https://op3.dev/privacy
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    6 mins
  • Pursuing my podcast as a business
    Apr 3 2026

    Is your podcast just a fun side gig, or could it be something more? We tackle this question head-on, inspired by a listener who’s got a budding podcast and some serious self-doubt creeping in.

    Podcast Reality Check

    We break down the reality of podcast growth and the often disappointing truth of monetization. Let’s face it, just because you’ve got listeners doesn’t mean you’re rolling in dough. We dive into strategies for gauging your audience’s engagement and the importance of asking them for feedback. You’ll hear how to avoid the common pitfall of spreading yourself too thin (because nobody wants to end up burnt out and bitter).

    You Monetize an Audience - Not a Podcast

    And hey, if you’re dreaming of making a living off your podcast, we’ve got some tough love for you. It’s all about building an audience first, and that takes time and effort. So let’s keep it real and maybe have a laugh while we figure out how to turn that hobby into something that might just pay the bills.

    Takeaways:
    • Podcasting can start as a fun hobby, but it might evolve into something more serious over time.
    • Engagement metrics are key; knowing how far listeners stick around helps gauge interest.
    • If you're thinking about monetizing, remember: you're really monetizing the audience, not just the podcast itself.
    • Consistency in content is crucial; it's all about providing value and keeping your audience engaged.

    Links referenced in this episode:
    • schoolofpodcasting.com/start
    • toggl.com



    This podcast uses the following third-party services for analysis:

    OP3 - https://op3.dev/privacy
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    9 mins
  • How to Fix Your Podcast When Numbers Take a Nose Dive
    Mar 28 2026

    Back in 1980, Robert Palmer was already trying to figure things out with his jam, "I'm Just Looking for Clues." Fast forward to today, and here we are, diving into the murky waters of podcasting where someone is asking why their downloads are nosediving. This isn't just a casual inquiry; it’s a cry for help amidst the chaos of the podcasting world!

    The Gut Punch of Reality

    I mean, who hasn’t felt that gut punch when you realize your audience is slipping through your fingers like sand? So what do we do? We go on a hunt for those elusive clues, just like Palmer did, except our clues are more about audience retention than romance.

    As we dig deeper, we realize that now is NOT the time to pump up promotions. Yeah, you heard me right. If your downloads are dropping like it’s hot, the last thing you wanna do is throw money at ads. It’s like trying to sell a broken car; nobody’s gonna bite.

    Why Is Your Leaving?

    Instead, let’s focus on the core issue: why are people bailing? It’s a classic case of ‘fix the holes in your ship before you set sail again.’ Let’s talk about asking your listeners directly: Are we still vibing? Did I lose you at minute 10? You’d be surprised what a simple survey can tell you about your audience’s listening habits.

    Look at Your Podcast Completion Percentage

    And trust me, if your retention is below 70%, that’s not just a warning sign; it's a full-blown emergency! We also touch on how the podcasting game is a lot like stand-up comedy. You don’t just jump on stage and hope for the best; you gotta test those jokes first!

    Just like comedians tweak their routines based on audience reactions, we need to refine our content based on listener feedback. If you’re not willing to do the groundwork, you’re basically setting yourself up for a flop.

    Get The Content Working Before Your Promote

    So, buckle up, because before we throw our next promotion, we need to ensure that what we’re offering is something that listeners actually wanna stick around for. Remember, the key to growth isn’t just about shouting louder; it’s about crafting something worth listening to.

    Takeaways:
    • In podcasting, if your audience is dropping, it's not the time to promote.
    • You should ask your listeners what they think about your show to get feedback.
    • Tracking listener engagement is super important, and stats can help you understand why they leave.
    • Promoting a podcast with declining numbers is like trying to sell a bad movie; it just doesn't work.
    • Audience feedback is key; knowing where they tune out can help fix your show.
    • You want your completion rate above 70%, but aiming for 80% is the golden ticket.

    Links referenced in this episode:
    • podcastsconnect.apple.com
    • creators.spotify.com
    • School of Podcasting



    This podcast uses the following third-party services for analysis:

    OP3 - https://op3.dev/privacy
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    9 mins
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