Showing titles in Marketing
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Marketing 6.0
- The Future Is Immersive
- By: Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Narrated by: Graham Rowat
- Length: 5 hrs and 40 mins
- Unabridged
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Overall1
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Performance1
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Story1
In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.
Preview -
Marketing 6.0
- The Future Is Immersive
- Narrated by: Graham Rowat
- Length: 5 hrs and 40 mins
- Release date: 19-12-23
- Language: English
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£12.44 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Gap Selling: Getting the Customer to Yes
- How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
- By: Keenan
- Narrated by: Keenan
- Length: 5 hrs and 47 mins
- Unabridged
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Overall256
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Performance206
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Story206
People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.
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If you only ever read one sales book, read this one!
- By misha jessel kenyon on 19-05-19
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Gap Selling: Getting the Customer to Yes
- How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
- Narrated by: Keenan
- Length: 5 hrs and 47 mins
- Release date: 07-01-19
- Language: English
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£12.44 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Loved
- How to Rethink Marketing for Tech Products
- By: Martina Lauchengco
- Narrated by: Martina Lauchengco
- Length: 6 hrs and 56 mins
- Unabridged
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Overall26
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Performance25
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Story25
The best products can still lose in the marketplace. Why? They are beaten by stronger product marketing. Yet, product marketing is widely misunderstood. It includes segmenting and targeting customers, positioning products vs. alternatives, creating product collateral, and supporting sales teams. But great product marketing achieves much more: it identifies the best way to bring your product to market, accelerates your product's ability to penetrate markets over time, shapes what the world thinks about your product and your category, and inspires customers to tell your product's story.
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Missing accompanying PDF!
- By Amazon Customer on 08-09-22
Preview -
Loved
- How to Rethink Marketing for Tech Products
- Narrated by: Martina Lauchengco
- Length: 6 hrs and 56 mins
- Release date: 12-04-22
- Language: English
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£13.08 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Networking Like a Pro
- Turning Contacts into Connections
- By: Ivan Misner, Brian Hilliard
- Narrated by: Sean Patrick Hopkins
- Length: 6 hrs and 21 mins
- Unabridged
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Overall16
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Performance14
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Story15
It's easy to feel like networking is a waste of time, energy, or money - but that just means you're doing it wrong. In this new edition of Networking Like a Pro, networking experts Dr. Ivan Misner and Brian Hilliard reveal key networking techniques to help you grow your business. In this comprehensive guide, you'll discover strategies that go beyond collecting business cards and turn networking into a profitable resource for your business. Dive into this book and discover how the most successful networkers leverage their brand, expertise, and customers to achieve greatness in life.
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Advises
- By Pavlo on 01-11-25
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Networking Like a Pro
- Turning Contacts into Connections
- Narrated by: Sean Patrick Hopkins
- Length: 6 hrs and 21 mins
- Release date: 06-11-18
- Language: English
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Resonate
- Present Visual Stories That Transform Audiences
- By: Nancy Duarte
- Narrated by: Sarah Zimmerman
- Length: 5 hrs and 32 mins
- Unabridged
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Overall1
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Performance1
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Story1
Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action. Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary.
Preview -
Resonate
- Present Visual Stories That Transform Audiences
- Narrated by: Sarah Zimmerman
- Length: 5 hrs and 32 mins
- Release date: 22-04-25
- Language: English
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£12.44 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Smart Calling, 3rd Edition
- Eliminate the Fear, Failure, and Rejection from Cold Calling
- By: Art Sobczak
- Narrated by: Art Sobczak
- Length: 9 hrs and 42 mins
- Unabridged
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Overall14
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Performance11
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Story11
In the newest edition of Smart Calling: Eliminate the Fear, Failure, and Rejection from Cold Calling, celebrated author and sales trainer Art Sobczak packs even more powerful insight into what many people fear: prospecting by phone for new business.
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Must listen for those new to Sales
- By Ryan Harris on 28-06-22
Preview -
Smart Calling, 3rd Edition
- Eliminate the Fear, Failure, and Rejection from Cold Calling
- Narrated by: Art Sobczak
- Length: 9 hrs and 42 mins
- Release date: 25-08-20
- Language: English
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£14.37 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Aesthetic Intelligence
- How to Boost It and Use It in Business and Beyond
- By: Pauline Brown
- Narrated by: Vivienne Leheny
- Length: 6 hrs and 57 mins
- Unabridged
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Overall15
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Performance10
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Story9
Longtime leader in the luxury goods sector and former Chairman of LVMH Moët Hennessy Louis Vuitton North America reinvents the art and science of brand-building under the rubric of Aesthetic Intelligence. In a world in which people have cheap and easy access to most goods and services, yet...
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Brilliant Masterpiece
- By Anonymous on 16-12-19
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Aesthetic Intelligence
- How to Boost It and Use It in Business and Beyond
- Narrated by: Vivienne Leheny
- Length: 6 hrs and 57 mins
- Release date: 26-11-19
- Language: English
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£10.76 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Magnetic Marketing
- How to Attract a Flood of New Customers That Pay, Stay, and Refer
- By: Dan S. Kennedy
- Narrated by: Rusty Shelton
- Length: 3 hrs and 53 mins
- Unabridged
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Overall97
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Performance80
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Story80
Magnetic Marketing® is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised. It is a “change movement” that has established itself in over 136 different niches, business categories, industries, and professions, but is still also a “best kept secret”.
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Claiming no BS, sharing poor BS
- By Fusari Massimiliano on 27-08-22
Preview -
Magnetic Marketing
- How to Attract a Flood of New Customers That Pay, Stay, and Refer
- Narrated by: Rusty Shelton
- Length: 3 hrs and 53 mins
- Release date: 29-11-18
- Language: English
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£10.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Angry Designer Graphic Design, Freelancing, Branding & Creative Business Podcast
- By: A Graphic Design Podcast that cuts through the industry bull to help frustrated Designers charge what they're worth and build rewarding creative careers
- Original Recording
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Overall2
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Performance2
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Story2
The Angry Designer is an entertaining No-Bull unapologetic design podcast for Graphic Designers, Freelancers, and In-house Creative Pros ready to take their careers to the next level. Hosted by a Creative Director who built and sold a 7-figure Creative agency, this design podcast breaks down the business of design, branding, freelancing, logos, UX, strategy, AI, and more—without the industry fluff and pointless jargon. The Angry Designer tackles the topics other Graphic Design podcasts avoid: burnout, ageism, toxic clients, pricing, imposter syndrome, with an unapologetic take on what it ...
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Highly recommend some very good content and points made!
- By Mitch F on 26-09-22
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The Dropship Unlocked Podcast
- By: Lewis Smith & James Eardley
- Original Recording
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Overall1
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Performance1
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Story1
Unlock e-commerce success with the Dropship Unlocked podcast. Join UK e-commerce experts, Lewis Smith and James Eardley, as they guide aspiring entrepreneurs to financial and time freedom.Dive into high-ticket dropshipping, Shopify, Google Ads, and more. Discover stories, strategies, and tips to fast-track your e-commerce journey. Whether you're a newbie or seasoned seller, we're here to elevate your business. Embrace the laptop lifestyle, the e-commerce evolution, and Shopify's power with us. Ready to become a successful entrepreneur?Tune in!
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If Carlsberg did dropshipping podcasts….
- By Monkey puzzle kitchens and furniture on 03-12-24
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Content Inc.: Completely Updated and Expanded Second Edition
- Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with Little to No Money)
- By: Joe Pulizzi
- Narrated by: Joe Pulizzi
- Length: 7 hrs and 25 mins
- Unabridged
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Overall8
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Performance8
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Story8
Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In this audiobook, Joe Pulizzi provides a lower-risk, more effective way to create a path to startup success by re-engineering the process that so often leads to failure: You’ll learn how to develop valuable content, build an audience around that content and then create a product for that audience. Content Inc. walks you through the entire process.
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Good into to the topic
- By Amazon Customer on 05-03-23
Preview -
Content Inc.: Completely Updated and Expanded Second Edition
- Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with Little to No Money)
- Narrated by: Joe Pulizzi
- Length: 7 hrs and 25 mins
- Release date: 29-05-21
- Language: English
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£13.14 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Untrapping Product Teams
- Simplify the Complexity of Creating Digital Products
- By: David Pereira
- Narrated by: Dallin Bradford
- Length: 8 hrs and 51 mins
- Unabridged
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Overall2
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Performance2
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Story2
Untrapping Product Teams guides you to simplify what gets unintentionally complicated and equips you to overcome dangerous traps while steadily driving customer and business value. This is just another book about product management. Its a thought-provoking guide filled with simplicity, encouraging you to act today for a better tomorrow. This book is for anyone facing the challenges of working on or with product teams.
Preview -
Untrapping Product Teams
- Simplify the Complexity of Creating Digital Products
- Narrated by: Dallin Bradford
- Length: 8 hrs and 51 mins
- Release date: 30-09-24
- Language: English
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£13.98 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Business of Belonging
- How to Make Community your Competitive Advantage
- By: David Spinks
- Narrated by: Christopher Douyard
- Length: 6 hrs and 19 mins
- Unabridged
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Overall13
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Performance12
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Story12
The world's most successful businesses leaders understand that creating a shared social identity around their products and services is the most efficient path to scaling revenue, differentiating products, promoting customer success and retention, and seizing category ownership. The Business of Belonging is the playbook for doing just that. CMX founder David Spinks offers advice for creating community strategy, aligning it with your business objectives, and launching and managing a community of end users.
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Really useful in depth knowledge on community
- By N. Attridge on 20-03-24
Preview -
The Business of Belonging
- How to Make Community your Competitive Advantage
- Narrated by: Christopher Douyard
- Length: 6 hrs and 19 mins
- Release date: 18-05-21
- Language: English
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£12.98 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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How to Write Copy That Sells
- The Step-by-Step System for More Sales, to More Customers, More Often
- By: Ray Edwards
- Narrated by: Ray Edwards
- Length: 4 hrs and 11 mins
- Unabridged
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Overall64
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Performance59
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Story59
Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.
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Solid Info from an Industry Veteran
- By Mark F on 29-02-24
Preview -
How to Write Copy That Sells
- The Step-by-Step System for More Sales, to More Customers, More Often
- Narrated by: Ray Edwards
- Length: 4 hrs and 11 mins
- Release date: 06-08-19
- Language: English
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£11.26 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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80/20 Sales and Marketing
- The Definitive Guide to Working Less and Making More
- By: Perry Marshall
- Narrated by: Ron Allan
- Length: 5 hrs and 43 mins
- Unabridged
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Overall93
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Performance86
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Story83
Stop "just getting by"... Master the 80/20 rule and make more money without more work. When you know how to walk into any situation and see the 80/20's, you can solve almost any conversion problem. Any traffic problem. Any money problem. If you're a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. By page 5 you'll be applying 80/20² and 80/20³ to gain 10X, even 100X the success.
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Great Content but worse Narrator ever .
- By John on 01-07-14
Preview -
80/20 Sales and Marketing
- The Definitive Guide to Working Less and Making More
- Narrated by: Ron Allan
- Length: 5 hrs and 43 mins
- Release date: 05-06-14
- Language: English
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£12.44 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Activator Advantage
- What Today's Rainmakers Do Differently
- By: Karen Freeman, Ted Mckenna, Matthew Dixon, and others
- Narrated by: Tim Fannon
- Length: 7 hrs and 40 mins
- Unabridged
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Overall0
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Performance0
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Story0
Top performers have figured out a radical new approach that is redefining what it means to be a "rainmaker" in today's professional services market. Drawing on a comprehensive, quantitative study of nearly 3,000 partners, The Activator Advantage identifies the five types of partners found across the professional services landscape and shows how only one of them—the Activator—drives consistent growth.
Preview -
The Activator Advantage
- What Today's Rainmakers Do Differently
- Narrated by: Tim Fannon
- Length: 7 hrs and 40 mins
- Release date: 20-05-25
- Language: English
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£13.35 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Jobs to Be Done
- Theory to Practice
- By: Anthony W. Ulwick
- Narrated by: Tom Askin
- Length: 3 hrs and 17 mins
- Unabridged
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Overall21
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Performance17
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Story17
Why do so many innovation projects fail? What are the root causes of failure? How can they be avoided? Since 1991, Tony Ulwick has pioneered an innovation process that answers these questions. In 1999, Tony introduced Clayton Christensen to the idea that "people have underlying needs or processes in their lives, that they are addressing in some way right now" - an insight that was to become the Jobs-to-Be-Done theory.
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Concrete advice to really understand customers
- By Tuukka on 20-09-25
Preview -
Jobs to Be Done
- Theory to Practice
- Narrated by: Tom Askin
- Length: 3 hrs and 17 mins
- Release date: 24-12-20
- Language: English
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£10.40 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Hey Whipple, Squeeze This (6th Edition)
- The Classic Guide to Creating Great Advertising
- By: Luke Sullivan, Anselmo Ramos - foreword
- Narrated by: Brian Arens
- Length: 11 hrs
- Unabridged
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Overall1
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Performance1
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Story1
The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training from the first five editions, this updated version now provides the necessary tools to navigate the field’s changing technical and social media landscapes. From learning how to tell brand stories to creating content for Instagram, YouTube, and TikTok, Whipple will help sharpen your writing chops, enhance your creativity, and raise the level of your work.
Preview -
Hey Whipple, Squeeze This (6th Edition)
- The Classic Guide to Creating Great Advertising
- Narrated by: Brian Arens
- Length: 11 hrs
- Release date: 21-01-25
- Language: English
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£14.57 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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All Marketers Are Liars
- The Power of Telling Authentic Stories in a Low-Trust World
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 4 hrs and 17 mins
- Unabridged
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Overall495
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Performance380
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Story376
Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior to a $36,000 VW Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better, and look cooler, than $20 no-names... and believing it makes it true.
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Disappointed
- By Buyer on 30-12-16
Preview -
All Marketers Are Liars
- The Power of Telling Authentic Stories in a Low-Trust World
- Narrated by: Seth Godin
- Length: 4 hrs and 17 mins
- Release date: 25-05-05
- Language: English
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£11.26 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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From Zero to One Million Followers
- Become an Influencer with Social Media Viral Growth Strategies on You Tube, Twitter, Facebook, Instagram, and The Secrets to Make Your Personal Brand Known
- By: Jake A. Clark
- Narrated by: Gary M. Walker
- Length: 3 hrs and 26 mins
- Unabridged
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Overall95
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Performance89
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Story88
Are you looking for the competitive edge to take your personal brand to new heights and be in control of your career?The secrets to drive massive amounts of traffic to your content without paying for it and dominate your competitors?... That’s what this audiobook is about. To get consumers to walk across the bridge to your content. The opportunity to provide value and establish yourself as an authority figure. The chance to leave a legacy behind by turning your brand viral so you can automatically turn your followers into customers.
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Disappointing
- By s16h on 28-05-20
Preview -
From Zero to One Million Followers
- Become an Influencer with Social Media Viral Growth Strategies on You Tube, Twitter, Facebook, Instagram, and The Secrets to Make Your Personal Brand Known
- Narrated by: Gary M. Walker
- Length: 3 hrs and 26 mins
- Release date: 17-04-19
- Language: English
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£10.38 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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