Showing results by narrator "Steve Menasche" in All Categories

If we knew that Coca-Cola was among the deadliest products in our diet, would we continue drinking it in such great quantities? The Coca-Cola Company has gone to extraordinary lengths to make sure we don't find out, as this damning exposé makes patently clear. Marshaling the findings of extensive research and deep investigative reporting, Murray Carpenter describes in Sweet and Deadly the damage Coke does to America's health—and the remarkable campaign of disinformation conducted by the company to keep consumers in the dark.

Success Habits for Dummies is a gold mine of startling insights and practical pointers on achieving success. No matter what your station in life, it can quickly put you on the road to the success you want and deserve. With wit, warmth, and loads of practical wisdom, Dirk Zeller helps you discover how habits determine 95 percent of a person's behavior; get to know how the people who achieve most in life take deliberate steps to ensure their goals are met; make a practical plan to perform at your maximum potential; and maintain a growth mindset that makes you capable of change.

This volume explores the variety of business enterprise in the United States and analyzes its presence in the country's economy, its evolution over time, and its meaning in society.  

Finalist, 2023 Arizona-New Mexico Book Awards, Historical Fiction "Parotti's expertly detailed accounts make for constant tension." —The Historical Novels Review Phillip Parotti's novel chronicles the fast-paced action of a collection of American submarine chasers as they battle to reduce the...

Andrew Sobel offers a proven, 100-day plan for conquering 14 tough client development challenges and growing your client base. He's encapsulated 25 years of unique research, including personal interviews with over 3,000 top executives, into a practical road map for winning more new clients and growing your existing relationships. You'll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business. 

The mainstream forecasts fall into three camps. One considers today as the "new normal," where ordering a ride or food on a smartphone or trading in bitcoins is as good as it's going to get. Another foresees a dystopian era of widespread, digitally driven job—and business—destruction. A third believes that the only technological revolution that matters will be found with renewable energy and electric cars. But according to Mills, a convergence of technologies will instead drive an economic boom over the coming decade, one that historians will characterize as the "Roaring 2020s."

Once you’ve been admitted to college, the next step is to develop a strategy of how to find your best life there. But for decades, Professor James T. Hamilton has seen students struggle with their college journey. Some avoid challenging experiences, follow a path of familiar expectations, and rely on shortcuts. Others aim for perfection, ignore their friends and health, labor over what subjects to study, and neglect spending time outside the classroom. The pressure to make college valuable and interesting can feel overwhelming.

In The Forgotten Foundations of Fundraising, Jeremy Beer and Jeffrey Cain, cofounders of American Philanthropic, a leading consulting firm for nonprofit organizations, offer practical lessons and unconventional wisdom for both nonprofit leaders and novices in the art and science of raising money. Drawing upon a wealth of experience, deploying an army of anecdotes, and using eye-opening American Philanthropic survey data, the authors provide a brisk, irreverent, and supremely useful introduction to fundraising for charities and nonprofits.

In this cutting-edge interpretation of the late 19th-century United States, Cameron Blevins argues that the US Post wove together two of the era's defining projects: western expansion and the growth of state power. Between the 1860s and the early 1900s, the western United States underwent a truly dramatic reorganization of people, land, capital, and resources. Paper Trails maps the spread of the US Post using a dataset of more than 100,000 post offices, revealing a new picture of the federal government in the West.

A vivid, wild ride through a century of Mafia lore, this book tells stories of organized crime rings that have settled in Florida and made the state their base of operations for bootlegging, gambling, extortion, money laundering, and drug running.

Generative AI, biometrics, spatial computing, electric vehicles—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2025 will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

The Solar Queen and its new sister ship, North Star, have embarked on a mission to a planet rich in lucrative ore. Armed with their experience on the galactic rim, the independent traders descend to the surface to discover a bizarre set of dangers. A strange electromagnetic force is killing miners stranded from the former crew of the North Star. Weather is terrible, with enormous disturbances throughout the atmosphere of the entire planet.

Hack your business growth the scientific way. Growth Hacking for Dummies provides a blueprint for building the machine from the ground up, whether you're a fledgling organization looking for ways to outperform big budgets and research teams or an established business wanting to apply emerging techniques to your process. 

The Devil Boats recounts the unique contributions of one motor torpedo boat squadron and through it tells the story of PT boats in the Pacific War. With drama and excitement, as well as careful attention to detail, the book fills a void in the history of the U.S. Navy in World War II.

If you're just starting to invest in or trade stocks—or even if you're only considering it—How to Profit in the Stock Market delivers the insights and knowledge you need to succeed, consistently and decisively.

A conventional wisdom has emerged since the election of Donald Trump in 2016 that new technologies and their manipulation by foreign actors played a decisive role in his victory and are responsible for the sense of a "post-truth" moment in which disinformation and propaganda thrives. Network Propaganda challenges that received wisdom through the most comprehensive study yet published on media coverage of American presidential politics from the start of the election cycle in April 2015 to the one-year anniversary of the Trump presidency. 

In this thoroughly revised and updated edition of his best-selling book, education expert Kim Marshall shows how to break away from the typical and often ineffective evaluation approaches in which principals use infrequent classroom visits or rely on standardized test scores to assess a teacher's performance. Marshall proposes a broader framework for supervision and evaluation that enlists teachers in improving the performance of all students. 

Neoliberalism took shape in the 1930s and 1940s as a transnational political philosophy and system of economic, political, and cultural relations. As neoliberal ideas gained political currency in the 1960s and 1970s, reactionary cultural turn catalyzed their ascension. The cinema, music, magazine culture, and current events discourse of the 1970s provided the space of negotiation permitting these ideas to take hold and be challenged.

How do executives make decisions? Are their decisions conscious or unconscious? Can they explain each decision they make? What tools can they use to improve their decision-making process? These are some of the questions this book addresses. 

Elevate your client's experience and win more business. This is the first book to detail how professionals can acquire more clients and establish their lasting loyalty through the experience they provide. Many books are written on acquisition strategies, better customer service, or an elevated experience. But none gives the listener the step-by-step tactical strategies to make both acquisition and loyalty happen in concert like this book does.