Tayo Rockson
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Tayo Rockson

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Tayo Rockson is a Behavioral Data Scientist who has spent 15 years mastering the art and science of predicting and influencing human behavior. Combining machine learning, natural language processing, and deep expertise in behavioral psychology, he builds models that don't just forecast what people will do—they explain why, and design interventions that change outcomes. What makes Tayo unique is his unconventional path. As the son of a Nigerian diplomat, he grew up across four continents—Sweden, Burkina Faso, Nigeria, Vietnam, and the United States. Being a perpetual outsider taught him to read behavioral patterns across cultures and contexts, a skill that became his edge in data science. He sees patterns others miss because he's not embedded in one worldview. Beyond his technical work, Tayo is a published author ("Use Your Difference to Make a Difference"), three-time TEDx speaker with presentations at prestigious venues including the World Bank and United Nations, and host of "As Told By Nomads," a podcast ranked #2 Business Podcast by Entrepreneur Magazine. He has contributed articles to Forbes, Huffington Post, Entrepreneur, and Inc., and has served as a Visiting Professor at Imperial College Business School and a member of Rutgers University's Big Data Advisory Board in the past. Tayo's mission is to bridge the gap between algorithms and humanity—proving that the best data science doesn't just predict behavior, it improves it.
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